Monday, November 17, 2008

One Million Acts of Green

Ok, so I was in charge of strategically managing the site build of http://www.onemillionactsofgreen.com

This website is a challenge to Canadians to commit to 1 million acts of green. ie. use more energy efficient lightbulbs rather than the old school bulbs, or turn the water off when you brush your teeth. It was a partnership between Cisco, CBC, Deloitte, and Ogilvy. My company Empirical designed it and built all of the code and such.

It was a pretty challenging project, but I really like the way it turned out. We are about a month and a half into the program and already at 30%. Check it out and let me know what you think, all comments welcome...

It's green, it's mean! Go do your part!!!!

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